With the Ian Wolfson-directed "Of the Soul" clip, Miller simplifies his visual, electing to shoot against a brick wall with BSP-themed art painted on it.
In previous Blue Slide videos like "Frick Park Market," "Smile Back" and "Party on Fifth Ave.," the Pittsburgh rap breakout dressed up in costume, put his acting skills on display and danced, but in his latest, he just sort of stands there — and raps. It's all fitting, of course, when you consider the mellowed-out sound bed that production team I.D. Labs laid on "Of the Soul."
It was early Thursday morning (January 5) when Mac tweeted the YouTube link for the video, which has clocked in more than 65,000 views in about 16 hours. "Don't even know what's in my head anymore, though," the 19-year-old MC starts off spitting, looking into the camera wearing a gray hooded sweatshirt.
There isn't much to it — just Mac, a couple of outfit changes and three dancing beauties who blend a bit of ballet with hip-hop steps. The simplicity only enhances Miller's bars, which ultimately deal with his growth from a regular kid to rap's newest phenom. "Some expect me to be the greatest ever/ Hear me on the radio, sh-- will change forever/ Now I'm just a pop sensation, f--- ya expectations/ I'mma be the best, have some patience/ You thought that it was great then poof/ It was nothin' but some déjà vu," Mac raps to close the somber song.
It may not be Miller's most exciting video, but it may be his most honest.
What do you think of Mac Miller's "Of the Soul" video? Tell us in the comments!